Every manufacturer on earth knows their bill of materials. The factory making your trim cap knows exactly how much plastic goes into every roll. A restaurant knows a burger costs $4.20 to make. But a sign shop building a one-of-a-kind channel letter set? Nobody has ever been able to break that down.
Imagine running an ice cream shop where every cone is a different height, every scoop is a different shape, and you've got 15 toppings with different sized spoons — and you're told to price it all by the inch of the cone. That's how channel letters have been quoted for 40 years.
SignCrunch changes that. Upload your DXF, and it calculates the exact raw material cost for every letter — trim cap, coil, acrylic, backing, overlays, LEDs, raceway — all from the actual geometry. Not averages. Not estimates. The real number.
I'm Won Lee. I've spent 20 years in channel letter fabrication in Georgia with my hands in everything — sales, manufacturing, installs. With a background in architecture and two decades running jobs from quote to completion, I saw a gap the industry never filled: no tool existed to calculate the true material cost of a custom sign job.
What started as a spreadsheet became a mission — to build a product of real value for the sign industry. Every formula in SignCrunch is tested against real fabrication jobs. Every material, every measurement, every edge case comes from actual shop floor experience.
SignCrunch is a small operation with big plans. More tools, more materials, more ways to help shops know their numbers. This is just the beginning.
Ready to know your numbers?
Try SignCrunch Free →